"Aura isn’t a pickup, yet it picks up where pickups leave off. Aura is not a microphone, yet it makes you sound like you’re playing into a great mic in a great room. And Aura is not modeling. It is Acoustic Sound Imaging™—a quantum leap for acoustic amplification—and only Fishman has it."
Fishman makes good products, but whoever wrote this copy is a B.S. artist extrordinaire.
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