I'm pretty sure they could scrounge up $40-50k to do a show if they wanted to.Plain and simple. They can't afford it.
From previous topics, that's my prediction too. I think we'll see a Chinese owned Gibson with guitars being made in both China and the US.I was going to say they'll be there next year when Fender has completed buying them out, but Fender has dumped a lot of their 'other' brands so that seems unlikely now.
Maybe Gibson USA will become Gibson and be an off-shore manufacturer?
especially since they want to focus on the Consumer Electronics Show instead...you'd think that with the bad press lately that they'd WANT to show off a little?I think you're probably correct but Gibson not at the biggest guitar show is a perception problem as you say.
I think companies are being more fiscally responsible than that.If the businesses in question - in this case music products industry - is viable, healthy and growing, there is no reason to not attend as a major player.
Tradeshows are not about the buying public, they are more about showing off to your industry peers and rivals.
Something is amiss.
I see your point but every trade show I have ever attended was about having a presence in your specific industry and showing off technology and new products. Often with after hours shenanigans. Marketing at it's finest.I think companies are being more fiscally responsible than that.
They bought Guild in the late 90's and sold off the brand a few years ago (I'm not sure exactly when off the top of my head).I didn't think they did anything with Ovation or Hamer after buying Kaman? Did not know about Guild though.